step two

Accept an invite to join our Venture Studio

Our venture studio launches promising ideas built in our Startup Camp by working ground up along with you to launch. We support the idea generation and development of emerging tech while providing the capital & founder's salary!

Sure, funding is essential

But how about pairing it with comprehensive support?

Partner with us to explore exciting new opportunities — testing assumptions, validating solutions, and designing business models to start your company with the support of PureVC assets, partners and community.

Go faster with our studio program. We dedicate a team of resources to accelerate the time to product-market fit, leveraging design as a strategic differentiator across brand, product, and experiences.

Fuel to go further — from fundraising to acquisition, we combine financing with advising so you can scale your business.

Beyond Funding Alone

Over fifty percent of the companies we finance express that they sought out PureVC not just for the capital, but for an accelerated start to success, the coaching, mentorship, our vast network, and the nurturing community—attributes that set us apart from other accelerators or incubator programs.

Effective Remote Initiative

Moreover, participation in any activity is entirely optional, meaning there's technically no mandatory time commitment. However, recognizing the isolation often felt by entrepreneurs, many PureVC founders engage in daily conversations with each other.

Community Engagement

In addition to mentorship, peer assistance, and close-knit mastermind sessions, PureVC founders gain exclusive access to connect with the broader software founder community. With PureVC, it's not just your business that flourishes; it's your network too.

If you want to scale faster with funding, support, and community, you should apply to PureVC

"Being accepted into PureVC via Startup Zoo Residency has proven to be one of the most strategic choices I've made for the company's future. The invaluable community, mentorship, and support we received throughout the year-long program have propelled us onto a rapid growth path, even within a fiercely competitive market."

Kaleena, Zero to Wear

"Enrolling in PureVC has proven to be one of the most strategic choices I've made for the company's future. The invaluable community, mentorship, and support we received throughout the year-long program have propelled us onto a rapid growth path, even within a fiercely competitive market."

Aaron, Royal Designs

"Enrolling in PureVC has proven to be one of the most strategic choices I've made for the company's future. The invaluable community, mentorship, and support we received throughout the year-long program have propelled us onto a rapid growth path, even within a fiercely competitive market."

Cindy, Coordinista

Structured to make revenue in reasonable time

A full year of guidance to build & grow your profitable startup

The program itself evolves during the course of the year. Here’s what you can expect:

We do our best to schedule no more than four hours of video calls each month. Generally, these consist of two educational calls (with the whole cohort) and two mastermind calls (with a smaller subset of companies).

Conversations that you'll genuinely relish

Group learning sessions aimed at educating and inspiring participants.

During the initial three months, the focus is on The PureVC Playbook. Founders engage with informative presentations, acquire valuable insights, and receive personalized assistance from the PureVC team.

The curriculum covers essential enterprise business topics such as pricing strategies, vendor application, recruitment practices, sales funnels, and lead generation techniques. Why prioritize these areas? Because enhancements made early on in these domains yield compounded benefits throughout the year.

Once The Playbook sessions conclude, mentors are introduced for group mentorship sessions. We boast an unparalleled roster of mentors among founder support programs, including seasoned startup founders like Jason Fried, Jordan Gal, and Laura Roeder, as well as subject-matter experts like Joanna Wiebe in copywriting, Samuel Hulick in onboarding, and April Dunford in positioning.

Small group masterminds for accountability and feedback

PureVC founders are grouped into smaller, dedicated cohorts (determined by stage, industry, and/or sales process) for bi-weekly mastermind sessions.

This format ensures founders have ample time during each call to provide substantial updates and pose questions to their peers, while still maintaining a manageable duration for the calls.

Moreover, members of the PureVC team frequently participate in these sessions, providing founders with the added benefit of receiving feedback and suggestions from the entire team.

Curious about results? Here’s what happened for these PureVC companies after they were admitted into PureVC’s Studio program:

Have inquiries? Consult a PureVC mentor

Instead of relying on online searches or improvisation, leverage a PureVC mentor for expert guidance—both during and after your tenure with PureVC.

All our mentors generously volunteer their time, so we honor their busy schedules while ensuring our founders promptly receive the assistance they require.

Here's how it operates:
Founders can contact one of our program managers (PMs) at any time to request a mentor introduction.
The PM promptly communicates with the mentor to confirm their availability and capacity to provide guidance.
If the mentor is free, the PM facilitates communication between the founder and mentor.
If the mentor is unavailable, the PM redirects the request to another mentor capable of offering advice on the same topic.

In addition to our core mentor list, founders can tap into PureVC's investor network, the majority of whom are entrepreneurs themselves.

Through PureVC, founders gain access to over 100 influential figures in the software industry for invaluable guidance. It's the ultimate way to elevate your game.

Become a Mentor

Connect with fellow founders in person at meetups & retreats

While PureVC's remote programming is highly effective, there's something uniquely valuable about being in-person with your fellow founders. Start your welcome with an in-person kick-off event alongside your batch and the PureVC team, and stay energized throughout the year with multiple meetups around the world.

Our kick-off events blend work and fun. Picture engaging discussions about lead-gen tactics over Eggs Benedict at brunch, followed by afternoon boat rentals and private tasting dinners.

Meetups often coincide with Demo Day events throughout Michigan. This way, you not only reconnect with your PureVC portfolio friends but also expand your network and meet even more founders.

To date, PureVC has:
Granted
$220,000
in non-dilutive capital to Michigan small businesses & startups
Developed
136 B2B Software
solutions for new ideas and pivots from main street businesses
Returned
$1.4M to the MI ecosystem
through portfolio exits within 3 years of operating in stealth.
Our gatherings feature plenty of shop talk, as well as conversations about our shared goals:
building something truly useful and valuable while creating the life we want for ourselves and our families.

Funding so you can focus

Starting and growing a company can be a daunting, stressful, and profoundly lonely experience. PureVC’s year-long program helps you through these pains with practical advice, emotional support, and specific answers to your particular problems.

Our funding and hands-on business building allow founders to go full-time on their business, hire employees, or launch paid growth initiatives that were previously unavailable to them.

Finally, our tight-knit community provides benefits beyond the year. The friendships and networking connections you make in our program will pay dividends for your entire career.

As a portfolio company of PureVC
your company will have access to

And many,
many more