In the vast ecosystem of startup funding, unicorns may get all the attention, but they're not the only players in the game. If you're here, you're likely aware that the current venture capital model doesn't quite fit the bill for most B2B Robotics/AI Software founders and investors.
In this game, investors pump massive amounts of cash into promising startups, creating immense pressure for founders to scale at unsustainable rates. The stakes couldn't be higher. But why are we limiting success to just one path?
The mantra of "IPO or bust" shouldn't be the only measure of success. The success stories of over 25 thriving PureVC companies prove there's another way. PureVC takes a different approach, investing broadly in early-stage, mostly bootstrapped manufacturing/software companies. These are the kinds of companies that don't require a mountain of funding because they're already operating efficiently when they join PureVC.
With minimal dilution and a robust exit market once they hit around $1 million in annual recurring revenue (ARR), PureVC offers a path to success that doesn't hinge on the traditional VC model. In the world of indie SaaS, founders can achieve venture-like returns without the high-stakes gamble typically associated with venture capital funding.
130+
Investments made to date
>$1.2M
combined assets under management
40+
world-class experts as mentors
PureVC doesn't just offer financial support; it fosters the kind of community that fuels founders to keep pushing forward. What separates the founder who throws in the towel from the one who perseveres? Often, it's the power of community. When founders have a network of peers to lean on, they gain invaluable insights, strategic guidance, and unwavering support.
That's why PureVC goes beyond mere funding. Our founders become part of a tightly-knit cohort, embarking on a structured, year-long accelerator program alongside their peers. This close-knit environment serves as a remedy to the isolation often felt in the world of startups and can even spark healthy competition among founders operating in the same niche.
Through a combination of regular online and in-person events, targeted subject matter training, an active Slack community, and access to over 100 experts on-demand, more than 50% of PureVC founders attest that the real value lies not just in the financial backing but in the vibrant community that surrounds them.
Why invest with us?
We focus on winning venture-like returns without the draining "IPO or bust" mentality. Here’s how we do it:
Capital-efficient B2B Software or Manufacturing
If a founder is already earning revenue, there’s room to grow
Horizontal (20%) and vertical (80%) SaaS
Most often, the riches are in the niches (cliché but true)
Facts: Here, a 9-figure exit to a private equity firm or a strategic partner is a home run. And far fewer companies outright fail and return $0.
Who should invest in PureVC?
PureVC investors are a helpful bunch. Our LPs bring cash, yes — but they also offer networking opportunities, mentorship, and guidance to founders. So it makes sense that our investment pool includes many exited entrepreneurs looking to support and advise earlier-stage founders.
We also invite investors who might normally seek later-stage B2B Software PE growth funds to become part of the process earlier. You might be surprised at the returns available!
If you’re interested in shepherding the next generation of Robotics & AI SaaS into success while building a stronger personal network, please reach out for a chat.
PureVC vs Angel Investing
“I’m interested in supporting early-stage SaaS. Why shouldn’t I just pick one I like and write an angel check?”
Well, of course you can. But writing individual angel checks doesn’t provide the same access and benefits as investing through PureVC. Our founders choose us not just for funding, but for the unmatched community support, guidance, and networking opportunities we offer.
PureVC receives hundreds of applicants for every application round we run. This means we get to be extremely selective about the companies we choose to fund. Our deal flow isn’t limited by waiting for the right company to float along — it’s a river of high-quality opportunities. If you're an angel seeking access to deal flow; check out our seed check program.
How it works
#1
Founders come to us through Demo Day
Have startups ready for the next level, invite us to your Demo Day. PureVC is the only program that comes with an entire ecosystem built in.
#2
They learn from us
They learn from us through program partnerships with entrepreneurship support organizations, and in our Incubator program, Startup Camp. And then they apply to PureVC Venture Studio.
#3
They grow their businesses
Once founders are accepted into the PureVC Venture Studio, they grow their businesses alongside each other. With the support of our mentors and investors (that’s you!) they become the next PureVC success stories.
#4
Founders stays and mentors future batch
Founders stay in the PureVC community to advise and mentor future batches.
Compare this self-supporting ecosystem to many other startup accelerators/studios, which offer no structure or support to their founders past the 6-month mark. (To say nothing of pushing founders to take enormous amounts of money, cede control of the direction of their business, and burn out.)
Apply to PureVC Today
We believe investing broadly into the earliest stages of Robotics & AI Software market — specifically, the set of B2B SaaS companies who are not necessarily reliant on traditional venture capital — can provide venture returns with less than venture risk.
The PureVC funds are the core of our investment approach. We invest $120-$300k in batches of 10-20 companies, and run a year long venture studio program for those companies.
Read our full investment thesis, and apply to invest in PureVC below.
